The Summit Pub is one mans idea of a 'brew with a view'. Exclusively on Instagram, they climb mountains then take a photo of their celebratory beer for reaching the top, drinking different beers for different summits. They recently sponsored a table at the World Beer Pong Championships in Auckland. I have come up with stickers, t-shirts and potentially their own brew bottle label. They have recently been gathering a bit of traction with one brewery supplying them their beers for a few recent summits.
Be sure to follow them @thesummitpub